SPAM® Museum
Interactive Display

As part of a new installation at the SPAM® Museum in Austin, MN, I designed four interactive touch displays highlighting Hormel Foods’ long tradition of philanthropy. The challenge was to take a collection of disparate facts about the company’s social impact and present them in a way that felt engaging and cohesive. The design used a kinetic system of overlapping concentric circles, where visitors could tap circular buttons to reveal content in playful, expanding bubbles — turning scattered facts into an interactive story about making “products for good.”


  • Client: Experitech, Hormel Foods

    Deliverable: Interactive Touch Displays

    Services: Creative Direction, UI/UX Design, Content Design, Information Architecture.